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The Vande Mataram Memorial is a humble and yet the most ambitious offering of the Ashapura Group to the nation. The Memorial is a non-profit institution that seeks to immortalize the most momentous episodes in India's freedom struggle from the revolt of 1857 right up to the country's Independence in 1947.

Hiralaxmi Memorial Park is the brainchild of Mr. Chetan Shah, Chairman of Ashapura Group. The seeds of this idea were sown when a delegation of rural artisans was invited to the Ashapura Guesthouse to demonstrate their art and artifacts. Complex is situated at Bhujodi village in Kutch and is spread over 10 acres of land.The park receives on an average 4000 visitors every week.

The project is one of a kind in the country depicting Indian Freedom Struggle's important 17 episodes in just span of one and half hour. Epochs such as the first rebellion of 1857, Jallianwala Baugh, Simon Commission, Dandi March, Quit India Movement etc. (seventeen episodes in all) are recreated by using an interactive combination of sets, true scale models, life-size mannequins and 4D audio-visual special effects.